news

Grupo Agatep CEO bags 2018 AMIC Communication Award

Posted on: June 11, 2018 at 4:58 am

In a very tight selection process, Grupo Agatep Chairman and CEO Charlie Agatep has been chosen as the AMIC Asia 2018 Communication Awardee of the Asian Media Information and Communication Center. He received the award June 8, 2018 in  a gala dinner in his honor at the Hotel Fortune Inn Valley View, Manipal, India, The […]

Read More...

Charlie

The ‘strong leader’ fallacy

Posted on: May 29, 2018 at 9:53 am

There is a widely held perception that strong leaders who talk tough and get their way, who dominate government colleagues and the political party to which they belong, and who make the big decisions all by themselves are the most successful and effective leaders. In a recent cover story in Time magazine, author Ian Bremmer […]

Read More...

A screen-grab from news.abs-cbn.com

Ad industry shifts to ‘customized’ digital content

Posted on: March 2, 2018 at 2:47 am

MANILA- Customized online advertisements will help engage today’s “discriminating” consumers, a marketing professional said on Thursday. Companies are creating ads to target various consumer interests instead of just uploading content originally meant for TV, Norman Agatep, president and managing director of Groupo Agatep, said. “There’s a great effort to customize because there are so many […]

Read More...

how to win an anvil

How to win an anvil

Posted on: January 19, 2018 at 3:06 am

Carlos Agatep creates a guide for practitioners and students in the field of public relations When I was in college, I remember my public relations (PR) professor telling our class: “PR is the most underrated field in the communication industry. Far too many people discredit the art in it, but without PR there would be […]

Read More...

Grupo Agatep President and Managing Director, Norman Agatep is one of this year's recipients of the IABC CEO Excel Awards. He is being recognized for his contributions in the field of marketing communication.

Grupo Agatep President bags 2017 IABC CEO Excel Award

Posted on: December 8, 2017 at 10:43 am

After three decades of outstanding work in the fields of advertising, public relations, and digital marketing, Norman Agatep, president and managing director of integrated marketing communication agency Grupo Agatep, was named one of this year’s recipients of the CEO Excel Awards. The distinction, given by the International Association of Business Communicators (IABC) Philippines, aims to […]

Read More...

ASC_8689

Grupo Agatep president is Ad Standards Council president

Posted on: May 9, 2017 at 12:52 am

Grupo Agatep president and managing director Norman Agatep was named 2017 president of the Ad Standards Council (ASC) through induction ceremonies for the association’s officers and board of directors held recently at the Makati Diamond Residences. Other officers inducted were Butch Canoy of the Kapisanan ng Mga Brodkaster ng Pilipinas (KBP), chairman; Adi Timbol Hernandez […]

Read More...

Grupo Agatep bags eight metals for Anvil Awards 2017

Grupo Agatep bags eight trophies at 2017 Anvil 

Posted on: March 21, 2017 at 3:46 am

Grupo Agatep is still the most Anvil-awarded public relations agency in the country after bringing home eight nods at  the recently concluded Anvil Awards organized by the Public Relations Society of the Philippines (PRSP) at the Makati Shangri-la Hotel, March 10. With this year’s recognition, Grupo Agatep, the integrated marketing agency helmed by one of […]

Read More...

16835867_1241464315900992_2250624881572286143_o

4As Philippines inducts 2017 Board of Directors

Posted on: March 3, 2017 at 4:10 am

The Association of Accredited Advertising Agencies of the Philippines (4As) has inducted its new Board of Directors and officers in ceremonies held at the Palm Grove of the Rockwell Club in Makati. The event also marked the start of the 40th anniversary celebration of the 4As. Coinciding with the organization’s first general membership meeting for the […]

Read More...

FAO students

Grupo Agatep managing director discusses brand storytelling with ad students

Posted on: February 13, 2017 at 1:58 am

Grupo Agatep’s Norman Agatep joined members of the Federation of Advertising Organizations (FAO) to discuss the topic of Brand Storytelling in On-Ground Advertising during the organization’s session titled, “Breakthrough: Turning Ides Into Reality.” The FAO is a coalition of students of advertising and allied courses from various colleges and universities in the Philippines, and is the […]

Read More...

4As 2017 Board

Agatep is 4As Philippines chairman anew

Posted on: January 31, 2017 at 4:07 am

Grupo Agatep managing director Norman Agatep has been reelected as chairman of the board of directors of the Association of Accredited Advertising Agencies of the Philippines (4As) for 2017. Elections were held during the association’s recent general membership meeting at Hard Rock Cafe in Makati. Other officers and directors elected to the board are Portia […]

Read More...

union-anvil1

UNIONBANK wins two Anvil Awards

Posted on: September 26, 2016 at 3:45 am

Union Bank of the Philippines (UnionBank) won two anvils – a Gold and a Silver – during the 51st Anvil Awards last February 26 at the Rizal Ballroom, Shangri-la Hotel, Makati City. The Bank won Gold for Lumina Pandit, a collaboration with the University of Santo Tomas Miguel de Benavides Library and University Archives that […]

Read More...

Grab Philippines Country Head Brian Cu shares all about the new addition to the Grab app, GrabShare

Grab brings its on-demand carpooling service GrabShare to Manila

Posted on: September 24, 2016 at 7:51 am

Carpool with another passenger for up to 30% cheaper fares than GrabCar (Sedan) Carpooling is made more convenient as GrabShare guarantees a maximum of one additional detour Regional expansion of GrabShare strengthens Grab’s multi-modal transport offering GrabShare means more affordable fares for passengers and higher incomes for drivers Manila, 16 February 2017 – Grab, the […]

Read More...

PHINMA Honors Its Own

PHINMA Honors Employees: The Launch Activity is the first of 60 Anniversary Celebrations

Posted on: September 24, 2016 at 7:51 am

MANILA, January 18, 2017 – Filipino holdings company PHINMA Corporation held a launch activity for their 60th anniversary celebrations recognizing employees on January 18, 2017 at the Fairmont Hotel, Makati. PHINMA leaders and Executives marked the activity as the first of a year-long celebration. The event entitled ‘PHINMA Honors Its Own’ recognized select men and […]

Read More...

ndaa new1024x512

GRUPO CD judges at the National Digital Arts Awards

Posted on: August 4, 2016 at 12:57 pm

Grupo Agatep Creative Director,  Edwin Ortega (extreme right) poses with fellow judges during the final judging of the National Digital Arts Awards 2015 held at The Strip in Bonifacio Global City, Taguig. Out of 300 entries, 25 were screened and judged by the distinguished panel composed of top creative directors and designers in the Philippines. […]

Read More...