Karla is a fresh graduate who eagerly decided take on whatever the corporate world may bring her. She’s all too familiar to the PR scene and yet she considers herself a newbie. As Grupo Agatep’s PR Writer, Karla handles CIBI, MoneyMatch, Health Solutions, NMPC, among others.
She formerly wrote for online publications and now committed her passion for writing for the fields of PR and advertising. Harnessing her experience in writing lifestyle and entertainment pieces, Karla is now embracing opportunities to craft stories for brands of all genres.
If Karla’s not busy writing press releases and beating her deadlines, you can find her watching make-up tutorials or window shopping online.
Michelle is currently Business Unit Director at GRUPO AGATEP. She began her PR career in 2001 at Agatep Associates handling the PR requirements of diverse corporate and marketing clients. Michelle worked as division head in 2010 and managed numerous clients in various industries encompassing the power, consumer, real estate, retail, banking and finance, and pharmaceutical sectors.
She managed the conceptualization and full implementation of SN Aboitiz Power Group and SN Power’s internal communications campaign plan’s i-Travel SAFE, Road Transportation Safety Awareness Campaign which was replicated in other countries and locally, aside from winning an Anvil Award of Excellence in 2012. Michelle also initiated and implemented an IEC campaign of SN Aboitiz Power’s DALOY Magat Water Use Efficiency Campaign for fish farmers and operators which won an Anvil Award also in 2012.
Not surprising since Michelle holds a Bachelor’s degree in Communications specializing in Public Relations (Cum Laude) from the Lyceum of the Philippines University and a Masters degree in Public Administration (MPA) from the University of the Philippines-Diliman. She has more than 15 years of experience in doing reputation management, corporate and integrated marketing communications, media relations, special events, crisis communications management, information and education campaigns, and corporate social responsibility work.
Aside from PR, Michelle loves music and biking with the family on weekends with a passion.
Jay is a TV junkie, spending most of his idle time watching basketball and volleyball games. He also takes interest in programs that discuss epicurean delights, history, and documentaries about various subjects. His curiosity to learn knows no bounds and he constantly finds himself exploring unfamiliar subjects and pursuits so that he can continue to learn new things about himself and about life in general.
Jay is most proud of his devoted relationship with God, saying that the most memorable moment in his life was when he accepted Jesus Christ as his Lord and Savior. He currently serves as the administrative officer of Grupo Agatep.
Charmaine or Cham, Chamcham, Chammygirl, Chamskers or Champaca (for short), is Grupo Agatep’s charming Business Unit Director.
A proud alumnus of UP Diliman, Charmaine also takes pride in making sure that clients like, Mundipharma, Starbucks, SMDC, Intel, Grab and Philusa, to name a few, remain consumer favorites.
After battling the all too familiar daily grind, this Telenovela and movie junkie comes home to the waiting and loving arms of her better half and their ever adorable little Maggie. Kikay as she may seem, Charmaine or Cham, Chamcham, Chammygirl, Chamskers or Champaca, is a lipstick-wielding yet self-professed tomboy at heart.
No wonder she’s both mother and fighter.